March 1st, 2025
A Record Breaking Year At Reliant Capital
As we close out 2024, we are proud to reflect on a year of tremendous growth, innovation, and resilience. In a world that often felt uncertain and unpredictable, Reliant Capital continued to deliver consistency, speed, and service to our customers and vendor partners. The results speak for themselves, 2024 was our strongest year yet.
Record Originations
This year, Reliant reached $184 million in annual originations, our highest total to date. From $77.7 million in 2021 to nearly doubling that figure in just three years, this milestone demonstrates both the demand for equipment financing and the trust our partners place in us.
Customer & Industry Impact
Our customer base continued to expand, with 7,671 applications submitted in 2024. Of those, 4,035 were approved, reflecting a healthy 60% approval ratio and underscoring our commitment to connecting businesses with the right solutions.
We funded 2,502 deals across industries, from construction and manufacturing to transportation and medical. The medical sector led the way, making up 75% of our total business, while construction (12%) and manufacturing (8%) also showed significant contributions.
Trusted Partnerships
One of the most telling metrics of our success is the strength of our vendor relationships. 88% of our business originated from vendor partnerships, a reflection of the trust we’ve built through reliability, efficiency, and results. End-user direct transactions accounted for 12%, showing that while our vendor network drives growth, our reach continues to expand across multiple channels.
A Year of Resilience and Innovation
2024 was not without its challenges. Globally, businesses faced economic uncertainty, rising costs, and shifting markets. Yet in that environment, Reliant remained a steady partner. By leaning on the technology we’ve developed and the systems we’ve implemented in recent years, our team was able to deliver record speed and efficiency, without compromising service.
Looking Ahead
2024 will be remembered as the year Reliant Capital reached new heights. These results are more than numbers, they represent trust, teamwork, and a commitment to building something lasting in an industry that is rapidly changing. As we enter 2025, we’re excited to continue expanding our technology, strengthening our partnerships, and creating even greater opportunities for our customers and vendors.